My understanding of management
- Management is about getting things done. Period.
My management experience
- As line manager responsible for the marketing function with 50+ people at a company with roughly CHF 900m revenues, managing budgets of over CHF 15m
- Increased sales impact while cutting marketing budgets through optimization of touch point mix
- I once had to fire 20% of my staff within a day, personally dismissing the people (probably the saddest professional experience I’ve made so far and one that had a long lasting impact on me)
- Member of the advisory board at an online travel agency accompanying several strategy pivots
- Re-organization of an outdated marketing department, leading the change personally
- Digitizing offline workflows painfully changing operations in several departments
- Managed many project teams
References
- Kuoni, board member, VP of Marketing
- Leodan.com, CDO, CMO a.i.
- Everyglobe.com, board member & adviser, CMO a.i. (OTA business)
- Crealogix, project manager
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